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Channel: Luxury Branding and Marketing Blog for KODA » Luxury Marketing
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Bavaria Yachts enter U.S. with KODA

Roughly one month ago we were engaged by Bavaria Yachts USA to be the agency responsible for positioning their brand and web presence in the United States.  The process has been a delight and the...

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Luxury Sailing Yachts in the USA

After an exciting couple of months, we are proud to announce the launch of the Bavaria Yachts USA website.  The engagement begin early February where we were called on to provide mission critical...

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KODA’s work for Bavaria Yachts made the cut

Last week, we discovered that One Page Love recognized the work we have done on a campaign for Bavaria Yachts. The campaign is based around personalized landing pages for likely buyers of the high end...

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Top 10 luxury brand mobile campaigns of Q1

Luxury marketers made strides in mobile marketing during the first quarter of 2013 by creating new ways to capture consumer attention. Many marketers created new mobile applications or beefed up their...

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If Luxury Brands Packaged And Sold Everyday Groceries…

Based in Israel, Paddy Mergui has come up with an intriguing series that explores what it would be like if luxury brands packaged and sold everyday groceries. Titled ‘Wheat is Wheat is Wheat’, this...

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